The owner of The Outdoors Project - Aylesbury & Thame

Welcome Heloise - one of our newest members of the Outdoors Project Tribe of franchisees. 

Heloise launched her first clubs at two schools in March 2024 and has seen phenomenal demand. Both sold out in a matter of hours, showing the demand for a new type of childcare across the country. It is also a testament to Heloise’s, who’s passion for the physical and mental well-being of children, plus a passion for environmental world motivated her to start our clubs. 

She is also a fantastic example of why a franchise business offers the diverse range of views, passions and opinions which go into creating an ethos that means something to parents and families. Heloise’s passion for the environmental impact of what she does isn’t something she just talks about, but has really built into her business. As well as a thoughtful approach to kit purchasing (she’s already brought us up on some of our use of plastics!), she has chosen a fully electric van – which we think looks rather cool as well! 

We can’t wait to see what Heloise brings next to her clubs and business. We know it’s right behind the ethos of the Outdoors Project and know she’s going to continue to push us to be better. 

Heloise's electric Outdoors Project van - filled with willow sticks ready for her Harry Potter broomstick making!